Saturday, March 14, 2020

Is Cold Calling Dead - Your Career Intel

Is Cold Calling Dead - Your Career IntelSent to voicemail again? No surprise the FCC recently predicted that nearly half of all calls made this year will be robocalls, and a frustrated public is responding by choosing not to answer the phone. As more robocall companies dial from area codes or numbers that closely match the recipients own number known as caller-ID spoofing its becoming harder to distinguish whats a legitimate call. This puts abverkauf professionals in a tough position how to connect with prospects when every call gets sent to voicemail?4 Strategies for Getting Past VoicemailStanding out in a sea of 47.8 billion robocalls isnt easy. Cold calling can still be an effective sales tactic, but like any effective tactic, it needs to be part of a smart strategy. Our expert sales recruiters suggest the followingImprove your chances to connect by leveraging social media contacts.When possible, dont call completely out of the blue. At a minimum, connect first on LinkedIn, eith er directly or as part of the same LinkedIn group. If the person you are calling is in a common LinkedIn group, you are 70 percent more likely to speak with them on a cold call. Use these connections to your advantage.Send prospects a small, unique gift.If you find yourself consistently sent to voicemail, try smoothing the way by sending a small gift to their workplace. It could be a clever play on a service your geschftliches miteinander sells or a useful daily item, like a phone charger. Customize it with your business name and phone number. This improves your businesss brand recognition and can help break the ice when your call does get through.Pick the right time.Try cold calling early in the day before your prospect is hit with the latest client emergency or budget meeting. Some decision makers receive a constant stream of calls all day and dont have the bandwidth to answer calls from unfamiliar numbers.Treat gatekeepers like friends, not foes.When a receptionist or administrat ive assistant answers the phone, dont be frustrated. In fact, just getting an answer should be a reason to celebrate. They dont assume youre a spam caller Keep the momentum going in your favor by being pleasant to whoever answered. Try asking, I wonder if you can help me? and proposing a specific call back time, such as Wednesday at 330pm. Psychologically were programmed to be helpful when asked an easy favor. An assistant who may be low on the schreibstube org chart will also appreciate you acknowledging their importance.For more on succeeding as a sales professional, check out LinkedIn Profiles for Sales Professionals and Mastering Your Sales Selfie.

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